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How Leaders Create a Culture That People Feel

How do people feel about your culture?

I didn’t ask how people THINK about your culture, how do they FEEL???

In 2014, the USA Men’s National Basketball Team was led by Mike “Coach K” Krzyzewski. To understand the value and importance of representing the United States of America and how special the honor was, he brought them all to the West Point Cemetery. There, they met with and listened to family members of fallen soldiers. They heard stories of how children died serving their country.

The players listened intensely to the deeply personal stories, the feelings of the loss of the family members. They truly got it: sacrifice– service– and pride.

QUESTIONS:
What can you do to create a culture that the team feels?
How can you create a feeling of purpose?
What story can you share that connects to the heart and emotions of your team members?
What image or picture can you paint that creates a renewed culture?
You may or may not be the one who drives your culture, but you can lead where you are. Learn the power of influencing your team culture.

The players may have understood the concepts of service and sacrifice before, but seeing the graves of fallen soldiers and listening to the stories created a purpose-driven team on a mission for their country.

May you be inspired to keep building your culture!
–Steve

Harness the power of the #1 predictor of professional success, personal excellence, and extraordinary leadership
NOW AVAILABLE: Emotional Intelligence Mastery Course

As a master storyteller, Steve has unparalleled ability to communicate dynamic business and leadership truths through stories, anecdotes and humor. Harness the power of the “number one” predictor of professional success, impact, leadership, high performance and sustainable relationships in business and life. Steve’s highest rated keynote presentation.

To book Steve today, contact Michelle Joyce!
(For information on keynote presentations, team workshops, and one on one coaching.)

“The purpose of Leadership Quest is to help professionals develop their personal leadership, vision and emotional intelligence. Everyday I strive to help leaders and teams achieve their desired goals in sales productivity, leadership, time maximization, and life-balance. ”

About the Author

Steve Gutzler is the President of Leadership Quest, a Seattle-based leadership development company. Steve is a dynamic, highly-sought-after speaker who has delivered more than 2,500 presentations to a list of clients including Microsoft, Starbucks, the Seattle Seahawks, Pandora Radio, Boeing, Cisco, Starwood Corporation, the Ritz Carlton group, and the U.S. Social Security Administration. He recently was voted #1 by the readership of Huffington Post as the Most Inspirational Leader on Social Media.

A published author on leadership and emotional intelligence, Steve resides near Seattle with his wife Julie where they enjoy time with their three adult children and six grandchildren.

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    • L.O.S.S. Learning Opportunity Stay Strong 2025September 10, 2025 - 3:06 pm
    • Why Most Journals Fail (And What Actually Works)July 22, 2025 - 1:24 pm
    • Leadership Lessons: How to Avoid the Traps That Derail SuccessMarch 11, 2025 - 4:19 pm
    • From Conflict to Connection: 15 Ways to Elevate ANY RelationshipMarch 4, 2025 - 11:54 am

    About Steve Gutzler

    Steve Gutzler is the President of Leadership Quest, a premier leadership development company based in Scottsdale. As a dynamic and highly sought-after speaker, Steve has delivered over 2,500 impactful presentations to renowned organizations such as Microsoft, Starbucks, the Seattle Seahawks, Spotify, Boeing, Cisco, Starwood Hotels, Ritz-Carlton, and the U.S. Department of Commerce.

    A published author and thought leader on leadership and emotional intelligence, Steve lives near Scottsdale with his wife, Julie. Together, they cherish time spent with their three adult children and six grandchildren.

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    Link to: UP YOUR GAME: Increase Your 12 Competencies of Emotional Intelligence Link to: UP YOUR GAME: Increase Your 12 Competencies of Emotional Intelligence UP YOUR GAME: Increase Your 12 Competencies of Emotional Intelligence Link to: LOSER! How to Stop Feeling Like a Failure Link to: LOSER! How to Stop Feeling Like a Failure LOSER! How to Stop Feeling Like a Failure
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