Four Keys to Developing Your Signature Leadership

A few years ago on a flight home to Seattle, I had a flight attendant ask me: “Did you make a difference today?”. She knew I worked with companies and organizations, helping them grow their leadership influence at every level. That simple penetrating question got me really thinking.

Let me ask you a question that’s a little different: “What is the difference between a difference and your difference?”
Answer: Your signature leadership difference

Everyday, everyone makes a difference (good, bad, indifferent, significant, impactful, meaningful, or purpose-driven). You can make a unique difference.

Key #1: Be true to your unique style

  • Authenticity= sincere influence and impact
  • Be true to yourself. Be self-confident.
Don’t think about your signature difference as the difference you want to make– but as an extension of what makes you unique and different.
Ask yourself: “When people describe you, what are the words they most often use?”

Key #2: Be true to your signature strengths

  • Knowing your strength zones will give you insights of how you can best make the most of your signature difference as a leader.
Right now, what do you see as your “best self”? What do others recognize as your gifts and strengths?

Ask yourself: “What are my top 3 leadership strengths?”

Key #3: Be true to your passions

  • Be true to your passions and live them fully each day.
It could be writing, creating, envisioning, building, simplifying, energizing, driving change, leading, or supporting.

Ask yourself: “What are my two leadership passions, skills, or competencies that I thrive in?”

Key #4: Be true to your legacy

  • Your legacy is simply what you want to be remembered for.
Ask yourself: “What did I do to build my legacy today?”

“Did I make sure everyone I crossed paths with will remember me the way I want to be remembered?”

Three final challenges for you:

  1. Live with intent.
  2. Let the difference you make be your signature leadership masterpiece.
  3. Give people something to remember.

Here’s to you making your signature leadership!


As a master storyteller, Steve has unparalleled ability to communicate dynamic business and leadership truths through stories, anecdotes and humor. Harness the power of the “number one” predictor of professional success, impact, leadership, high performance and sustainable relationships in business and life. Steve’s highest rated keynote presentation.

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“The purpose of Leadership Quest is to help professionals develop their personal leadership, vision and emotional intelligence. Everyday I strive to help leaders and teams achieve their desired goals in sales productivity, leadership, time maximization, and life-balance. ”

About the Author

Steve Gutzler is the President of Leadership Quest, a Seattle-based leadership development company. Steve is a dynamic, highly-sought-after speaker who has delivered more than 2,500 presentations to a list of clients including Microsoft, Starbucks, the Seattle Seahawks, Pandora Radio, Boeing, Cisco, Starwood Corporation, the Ritz Carlton group, and the U.S. Social Security Administration. He recently was voted #1 by the readership of Huffington Post as the Most Inspirational Leader on Social Media.

A published author on leadership and emotional intelligence, Steve resides near Seattle with his wife Julie where they enjoy time with their three adult children and six grandchildren.